In The Business Of Helping Your Business

When a love for small businesses merges with a passion for creating beautiful website experiences.

What We Do & Why

We help small businesses, creatives, and nonprofits launch impactful, easy-to-manage websites by bringing boutique agency-level service without the hefty price tag. Through a personalized, honest, and collaborative process, AOC Web Design empower entrepreneurs to show up confidently online and grow their business with a trusted digital partner.

AOC Web Design is on the path to become the go-to web design studio for new businesses and nonprofits in the Charlotte, NC area — known for expert design, authentic client relationships, and high-quality websites. We aim to grow a women-led team, offer Squarespace templates for any budget, and give back through quarterly pro-bono nonprofit projects — all while creating a life of freedom and impact within the community.
two laptops showcasing the flannel bunny website homepage and the sassy cat website homepage.

AOC Web Design Helps You Take Back Your Time

With countless DIY tools and website builders available, hiring a professional designer can feel like an unnecessary step. However, time is a business’s most valuable resource. Instead of navigating the complexities of design, development, and SEO alone, partnering with an expert ensures a streamlined process and a website that truly reflects the brand’s vision. Focus on what matters most—growing the business—while the rest is handled with precision and expertise.

Founder of AOC Web Design

Alexandra O'Connell

“I was born to create.”

Hi, I’m Alex, a web designer passionate about helping small businesses, creatives, and nonprofits launch websites that not only look good — but actually work for them.

I started building WordPress websites in 2012 and officially took my business full-time in 2025. Over the years, I’ve seen firsthand how overwhelming it can be for new business owners to get online. That’s why I built my studio around one goal: to deliver boutique-agency quality without the red tape or the steep price tag.

I bring structure and clarity to the website process through a five-phase approach that keeps things simple, strategic, and stress-free. My clients walk away with custom websites that are easy to manage, SEO-friendly, and designed with long-term growth in mind.

As someone who spent years working in the nonprofit world, giving back is part of my mission. I offer pro-bono website services for nonprofits on a regular basis — because I believe every mission-driven organization deserves a strong digital presence.

Whether you’re starting fresh or rebuilding your brand online, my goal is to be more than your designer — I want to be your digital partner.

headshot of Alexandra OConnell website designer

Personal Note

When I’m not designing, you’ll find me exploring Charlotte with my family, connecting with other local creative, or mapping out my next Squarespace template.

A Few Of My Favorite Things

  • Best Restaurant: Kindred
  • Favorite Wine: 2017 Brunello Di Montalcino
  • Starbucks Order: Carmel Macchiato with Oatmilk
  • Sports Team: Cleveland Gaurdians
  • Cats or Dogs: Cats
  • Favorite Country: Ireland
  • Best Pint: Guinness

Interested In A Website? 

If you think we would be a great fit for your web project, we would love to hear from you.